NEW YORK (AP) -- A new online domain for the travel industry is open for business. Airlines, theme parks, restaurants, tourism offices and others in travel and tourism are eligible for Web sites and e-mail addresses ending in travel."

As if .com, .net and.org weren't confusing enough, there is a huge influx of .whatever's. Instead of going to sex.com, soon you'll be able to visit whateveryouwant.sex, or whateverelseyouwant.xxx. We've already seen the arrival of the .tv, one of the first ICANN extensions to supersede the .com era.

However, when you go to check out CNN, is it not cnn.com that you choose to visit instead of cnn.tv? .travel will probably be a flop, but get ready for more brokers to gobble up the URL's, placing phony search engines covered with Google's AdSense. BTW, americanairlines.travel, usairways.travel and united.travel are just a few URL's that currently point nowhere.